Kairos: The Basis of Rhetoric


What time is it?

The traditional Greeks had two phrases for “time”. The primary was “chronos” (χρόνος), which referred to chronological time. Phrases like “chronological” and “chronology” come from chronos. The second was “kairos” (καιρός), which implies the precise second or alternative. It’s this second which means which is of supreme significance in the case of public talking.

Whereas chronos is quantitative – how a lot time do we now have; when did issues begin – kairos is qualitative. Basically, it means saying the precise factor in the precise manner on the proper time. It requires a speaker to consider the viewers, the event, the message, and the way the message ought to be delivered.

Aristotle and kairos
Aristotle understood the significance of kairos

Aristotle and kairos

A lot has been written about Aristotle’s three rhetorical pillars of persuasion: logos; ethos; and pathos. Logos is persuasion primarily based on the logic of the argument. Ethos is persuasion primarily based on the credibility of the speaker. Pathos is persuasion primarily based on emotion. For examples of every, see this submit or this submit. However Aristotle knew that kairos underpins all of them.

Relying on the viewers and the scenario, a speaker wants to find out how a lot logos, ethos and pathos to make use of. Utilizing solely info and information to attraction to an viewers on an emotional matter might be not one of the best technique. In the same vein, for those who use an excessive amount of emotion, the viewers would possibly really feel as if you are attempting to govern them. Consider kairos as an instrument that can assist you gauge how a lot logos, ethos and pathos to make use of.

Kairos can even assist a speaker in the case of the tone and ritual of a speech. A center supervisor in a big firm who’s attempting to impact a change will converse to the Board of Administrators in a special method than he’ll to the members of his workforce. The founders of a startup will current otherwise to potential traders than they are going to to college students at a college convention.

Aristotle understood that kairos is important in the case of getting ready your speech or presentation. You need as a lot readability as potential concerning the viewers, its wants and the scenario through which you may be talking. You possibly can then work on constructing a related message that’s supported in one of the best ways potential for that viewers on that event. For a complete information to constructing a speech or presentation, see this submit.

Kairos in motion

An excellent instance of a speech that’s replete with kairos, is Martin Luther King’s “I Have a Dream”, delivered on the steps of the Lincoln Memorial in Washington, D.C. on 28 August 1963.

King gave his speech on racial equality and justice in entrance of 200,000 individuals who participated within the well-known March on Washington. The Civil Rights motion was gaining momentum and recognition. The speech was televised to hundreds of thousands of individuals at a time when televisions have been changing into widespread in American properties. King spoke on the steps of the memorial to the person who fought for the emancipation of the slaves through the centennial celebration of the Emancipation Proclamation. His phrases have been full of rhetorical ardour and delivered at a time when the civil rights motion was gaining momentum in making individuals conscious of the injustices of segregation.

It really was the precise speech in the precise place on the proper time. Had King delivered the speech in a special location on a special date, it might not have resonated the identical manner. Certainly, as we are going to see under, King had used the “I’ve a dream” chorus beforehand in a number of of his speeches, none of which gained a lot recognition.

At first, there was no dream

Even one of the best ready speeches can run into unexpected circumstances. The best orators can sense the shift in kairos whereas delivering their speeches. Right here too, we will be taught a worthwhile lesson from Martin Luther King’s “I Have a Dream” speech.

The evening earlier than his speech, King requested his aides for recommendation concerning the speech. Certainly one of them, Wyatt Walker, is reported to have mentioned, “Don’t use the strains about ‘I’ve a dream’. It’s trite, it’s cliché. You’ve used it too many occasions already.” Certainly, King had used this chorus in earlier speeches, together with one which he had given in Chicago only a week earlier than the March on Washington. When King lastly went to mattress at 4:00 a.m. on the morning of 28 August 1963, these 4 well-known phrases weren’t within the last textual content of the speech.

Then one thing modified

For the primary 12 minutes of his speech, King learn from his ready remarks. There isn’t a query that it was a superb speech. Nevertheless, as John Lewis, the chief of the coed wing of King’s motion mentioned, “It was not practically as highly effective as many I had heard him make. As he moved in the direction of his last phrases, it appeared that he, too, might sense that he was falling brief. He hadn’t locked into that energy he so typically discovered.”

King’s good friend, the well-known gospel singer Mahalia Jackson, was standing very near the lectern at which King was talking. Throughout a pause close to the top of his ready remarks, she shouted to him, “Inform ‘em concerning the dream, Martin.” And that’s precisely what he did.

Setting apart his ready remarks, King started to talk from his coronary heart. He was not trying down at his textual content; he was trying on the viewers and connecting with the individuals. I encourage you to observe everything of King’s speech under. It’s an excellent instance of highly effective talking from begin to end. Nevertheless, discover the distinction in King’s oratory beginning at round 12:20 of the video. It’s at this second that he really grasps the kairos of the second, and the remaining is historical past.

For an enchanting perception into the story behind Martin Luther King’s “I Have a Dream” speech, this text from The Guardian newspaper is superb.

Kairos whereas getting ready

As you begin getting ready in your speech or presentation, take the time to consider the large points first:

  • What are their wants and challenges?
  • What’s their scenario proper now?
  • What related message can I ship to them on this event?
  • How a lot logos, ethos and pathos ought to I exploit?

Discover out as a lot as you’ll be able to concerning the viewers beforehand. In case you are talking at a convention, contact the convention organizer. In case you are talking at one other firm, get in contact together with your contact there. Relying on the scale of viewers, you would possibly ship a brief survey to solicit enter from the viewers members as to what’s necessary to them. After getting completed the groundwork, you’ll be able to then begin to construct your speech or presentation. Once more, this submit will assist.

Kairos whereas delivering

If, regardless of all of your preparation, issues will not be going as deliberate and your viewers doesn’t appear to be engaged, what do you have to do? If, like Martin Luther King, you might have different, related materials that you understand properly sufficient, you would possibly change to it. You possibly can inform a related story given the facility of storytelling for individuals. I understand that departing from the set path isn’t a simple factor to do, particularly within the warmth of the second. It takes braveness, however generally it’s vital.

An alternate can be to pause and have interaction with the viewers. Take questions on what you might have lined up to now or ask the viewers some questions your self to begin a dialogue. Viewers engagement all the time boosts the power within the room and can provide you insights about issues to debate that they’re concerned about.

Understanding the significance of kairos will go a protracted approach to serving to make sure that you ship the precise message in the precise approach to the precise viewers on the proper time.

Picture courtesy of Couleur from Pixabay